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This project provides students with the opportunity to increase their knowledge and understanding of the issues related to Social Influence as part of AS level Psychology. For most students this will be the first time they have studied Psychology formally and this unit encourages a variety of activities including research on the internet. A downloadable glossary is included to ensure that students are aware of key terms and concepts. The students are required to search the available material on the Internet using the links provided as well as executing their own searches for additional material. They will present their research to their fellow students using PowerPoint. The main mode of assessment will be reports, however they will have to download a PDF file containing a short-answer test as a final, personal assessment. Key lessons will involve the theories of:
Moscovic (Minority Influence)
Each lesson of this unit provides the teacher with a ready-made form of assessment, which incorporates Key Skills. Before tackling the module, students should be familiar with why research on social influence is carried out. For example it is useful to introduce the module in terms of history – research on obedience was first carried out to find out why soldiers followed Hitler’s orders and massacred millions without saying no to authority figures. The students should also be taught the main definitions of conformity, obedience, minority and majority influence, as well as introducing the main theorists in Social Influence (Asch, Sherif, Milgram and Zimbardo). Towards the end of the module the teacher should inform the students of the BPS Ethical Guidelines, and how all psychology research conducted is expected to comply to these guidelines. The tasks that are set in this program can then be adapted and used in a number of different ways: They can be used:
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